Huawei continues to be ranked among Interbrand's top 100 "world's most valuable brands"
Interbrand, the world's leading brand consulting company, releases the 2015 list of the world's top 100 most valuable brands every time it swings. Huawei became the first Chinese Mainland enterprise to be included in the list last year, and has won the list again this year
according to Interbrand: cellulose chemistry and industry began more than 160 years ago. In 2015, Huawei once again became a focus of Interbrand's best global brand ranking, with a brand value of nearly $5billion, an increase of 15% year-on-year. Its ranking rose rapidly from 94 to 88, making it one of the fastest rising brands in the field of science and technology. Huawei's remarkable progress is not a miracle. There is no secret. Everything stems from the belief of achieving customers and the persistence of continuously creating value for customers. Adhering to the concept and ambition of jointly building a connected world, Huawei vividly outlined the outline of a connected world, and clearly elaborated innovative ICT products, services and solutions, which not only broke through time and space to establish a smoother connection, but also helped enterprises to make continuous contributions to enterprise reform, business reconstruction and world progress
Huawei's 2014 annual financial report shows that Huawei's businesses have continued to grow effectively, achieving global sales revenue of 288.2 billion yuan (US $46.5 billion) in 2014, an increase of 20.6% year-on-year; The net profit was 27.9 billion yuan (US $4.5 billion), an increase of 32.7% year-on-year. With continuous product and service innovation and steady global performance growth, Huawei's brand value and influence are increasing
taking customers as the center and continuously creating value for customers has always supported the existence of Huawei brand, and there is no foundation such as rotation angle instigation. Zhanghongxi, President of Huawei marketing, said: Huawei will achieve the goal of $100 billion in revenue in the next five years. Without great ambition, it will be difficult for Huawei to move forward. Over the past two decades, Huawei has achieved the information network coverage of more than 170 countries and one third of the world's population. Facing the future trend of technological change, Huawei continues to increase innovation investment, explore and innovate in cloud computing, big data, 5g, SDN, nfv and other fields, embrace the historical opportunities in the era of digital transformation, and promote the realization of comprehensive connectivity between people, people and things, and things in several aspects that Jinan testing machine factory should pay attention to, Provide continuous innovation impetus for individuals, enterprises and organizations
according to the professional evaluation of Interbrand's top 100 most valuable brands in the world in 2015, in the past year, Huawei's three businesses, operators, enterprises and consumers, have kept pace. With strong technology research and development capabilities, forward-looking strategic layout and open innovation methods, Huawei has shown rapid brand response ability, continuously improved brand relevance and brand existence with significantly increased popularity
in the field of operator business, Huawei has benefited from the continuous investment in China's 4G network construction and the investment in improving network capacity driven by the growth of global data traffic, as well as the investment in ICT industry driven by the digital transformation of operators, and the operator business has maintained a sustained and stable growth; In the field of enterprise business, innovative products and solutions have built the foundation of competitiveness, and have been widely recognized by customers, starting to enter the track of accelerated development. Benefiting from the extensive application of cloud computing, storage, agile networking and other major products and solutions in China and overseas smart cities, finance, education, ISP and other markets, the growth began to accelerate; In the field of consumer business, products with good experience and high quality are loved by consumers, and the medium and high-end brand image has been established and firmly established. Huawei, represented by mate7, mates and P8, has made great progress in both high-end and glory, and its consumer business has achieved quality and sustainable growth
facing the trend of ICT integration, in the future, all industries, products, services, and brands will be interdependent. Close cooperation with each other is the only way for the development and growth of ICT industry. Huawei always insists on being an open group. Through openness, it complements its partners' advantages and exchanges energy with the world. Adhering to the concept of openness, collaboration and win-win results, Huawei is working with its industrial chain partners to give full play to their respective advantages and jointly promote industrial development in emerging hot industries such as cloud computing, sdn/nfv, 5g, etc. At the 2015 Huawei Cloud Computing Conference, Huawei released its cloud ecosystem strategy, emphasizing that it should focus on it infrastructure and build a cloud ecosystem around software platforms and enterprise cloud services. Huawei will widely cooperate with infrastructure manufacturers, application developers, channels, integrators, independent software developers (ISVs) and other partners to jointly promote the development of cloud ecology. On October, 2015, Huawei held the first developer conference in Shenzhen. At that time, more than 2000 developer elites will gather to discuss how to build a win-win ecological environment based on Huawei's fully open ICT capabilities